Project

Facebook Ads Campaign for E-Commerce Clothing Brand

Increased ROAS by 250% within 3 months and helped the brand achieve a 15% increase in sales during the holiday season.
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#Facebook Ads #E-Commerce #Campaign Optimization #A/B Testing
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Project Overview

Managed end-to-end Facebook Ads campaigns for a clothing e-commerce store, focusing on lookalike audiences and dynamic retargeting. Created ad copy that emphasized seasonal promotions and customer testimonials. Designed landing pages optimized for mobile traffic to improve conversion rates. Used A/B testing for headlines, visuals, and CTA buttons to improve ad performance continuously.

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