Beyond The Frame

"Controller Respawn" is a fictional next-gen gaming controller designed for immersive gameplay. It auto-adapts to the player's hand movements, reduces lag, and boosts responsiveness. Our ad uses original footage and dynamic music to show how it enhances reflexes and endurance — perfect for competitive gamers who crave an edge.
#Visual Storytelling #Fictional #Product #ads
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Project Overview

“Controller Respawn” is a fictional next-gen gaming controller showcased through two video formats: a silent, music-driven ad (Round 1) and a mockumentary exploring its cultural impact (Round 2). Using original footage, sound design, and storytelling, the project highlights how innovative tech can transform gameplay, perception, and competitive gaming narratives.

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Beyond the frame - BEERZILLA

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This project was created for the Unstop “Beyond the Frame” competition. It includes a two-part creative campaign for Beerzilla — a fictional non-alcoholic fruit beer brand crafted for health-conscious party lovers. Round 1 features a silent, music-driven ad that captures the brand’s natural and inclusive vibe. Round 2 explores its cultural impact through a short mockumentary, using real-life settings and AI-generated voiceover. All content is original, edited using Canva, Veed, and CapCut, with footage shot on mobile. for ADS please copy paste the links given in the overview section