Project

Story-Driven Brand Campaign – "Humare Sheher Ki Kahani"

300+ story entries, 15k+ reach on campaign posts, and 10% uplift in footfall to the store in 2 weeks.
🔥 Viral
#UGC #Storytelling #Local Branding
Show your appreciation
0

Project Overview

Co-led a college campaign for a local bookstore brand using emotional storytelling and user-generated content. Invited students to share personal stories tied to books and reading spaces in the city.
Used selected stories across posters, Instagram reels, and blog features. Campaign created a buzz in the student circle and earned local press coverage.

About the Creator

Gaurav Patel

Gaurav Patel

Content Strategist in Progress | Storytelling Enthusiast
No skills added yet
Joined: Apr 2025

More Projects by Gaurav Patel

Viral Content Calendar for Fashion Startup

Viral Content Calendar for Fashion Startup

Account followers increased from 2,100 to 5,400 in 30 days through organic content.

Similar Projects

UGC Campaign for D2C Skincare Brand

UGC Campaign for D2C Skincare Brand

Helped the brand reach 1M+ cumulative views across platforms and increased their Instagram engagement rate from 1.8% to 4.5%.
Round 1: Metric Validation – Apex Ventu…

Round 1: Metric Validation – Apex Ventures Challenge

Validating Key Financial Metrics for EduMentor Using Investor-Grade Analysis
Write To Influence – Round 2: MindBloom Blog Mastery

Write To Influence – Round 2: MindBloom Blog Mastery

Discover how simple, mindful habits like breathing, digital detoxing, and morning rituals can elevate your mental clarity and mood with MindBloom Co.